PENGARUH CITRA MEREK DAN WORD OF MOUTH (WOM) TERHADAP KEPUTUSAN PEMBELIAN PADA CV. KHASANAH SARI CABANG PARUNG PANJANG. Jurnal Intelek Dan Cendikiawan Nusantara, [S. l.], v. 2, n. 4, p. 5145–5157, 2025. Disponível em: https://jicnusantara.com/index.php/jicn/article/view/4621. Acesso em: 24 jul. 2026.