L. K. Ilahi and B. . Suswanto, “Marketing Strategy as an Effort to Improve Competitiveness and Sales: A Case Study of Batik Malabis MSME in Bangkalan”, JIIC, vol. 2, no. 8, pp. 14434–14443, Aug. 2025, Accessed: Oct. 07, 2026. [Online]. Available: https://jicnusantara.com/index.php/jiic/article/view/4571